Why Awning & Pergola Manufacturers Need a Product Configurator in 2025

In the awning & pergola industry, customers expect fast quotes, precise configurations, and professional visuals. At the same time, installers struggle with complex product options, technical rules, and outdated spreadsheets.

A product configurator solves these challenges by guiding users to build the correct product - step by step - with zero technical errors.

Let’s explore why this tool is becoming essential for every shading manufacturer.

What Is a Product Configurator?

A product configurator is a digital tool that:

  • guides installers or end customers through product choices
  • applies technical rules automatically
  • calculates price instantly
  • generates a professional offer
  • For awnings & pergolas, this includes: width, projection, mounting type, fabric, motor, accessories, structural constraints.

    The configurator ensures that only technically valid combinations can be selected. Configure a Quote Now

    Key Benefits for Awnings & Pergola Manufacturers

    1. Eliminates Technical Errors Before They Happen

    No more invalid projections, wrong brackets, or incorrect motor types. The configurator filters options so installers don’t need advanced technical knowledge.

    2. Accelerates the Sales Process

    Installers can produce offers independently:

    • no more waiting for HQ
    • no need for back-and-forth emails
    • instant response = higher conversion rates

    Your team can handle more customers with less effort.

    3. Drives Consistency Across Your Network

    Every installer:

    • uses the same product data
    • follows the same rules
    • produces the same branded offer

    This ensures a unified customer experience.

    4. Enables Easy Upselling

    Configurators naturally highlight:

    • motor upgrades
    • lighting packages
    • sensors
    • premium accessories

    Installers can offer more options without needing deep product expertise.

    5. Makes Market Expansion Faster

    New markets = new installers. A configurator reduces onboarding time from months to days.

    When Should a Manufacturer Adopt CPQ?

    If ANY of these statements sound familiar, it’s time for CPQ:

    • “My distributors constantly ask technical questions.”
    • “We lose orders because our response time is too slow.”
    • “Installers send quotes with errors.”
    • “We work with multiple spreadsheets and endless email corrections.”
    • “We want to expand into new countries but can’t support them efficiently.”

    Product Configurator vs. CPQ: What’s the Difference?

    A configurator is part of CPQ — but CPQ includes much more.

    Feature Product Configurator Full CPQ
    Product rules
    Pricing & discounts
    PDF quotes
    Multi-language
    Distributor management
    AI-powered quote generation

    For manufacturers aiming to grow their installer network, CPQ is the complete solution.

    Why Tente Systems CPQ Has the Most Advanced Configurator in the Shading Industry

    Tente Systems offers:

    • a configurator built specifically for awnings & pergolas
    • all technical rules preloaded
    • 4 types of restrictions (safety, durability, UX, aesthetics)
    • bundled accessories
    • multi-language support
    • AI voice-to-quote capability

    This makes it the fastest and most accurate product selection tool for your installers.

    Let’s explore how you can scale your distribution network using AI-powered CPQ. Book a Discovery Call

    Experience how Tente Systems CPQ transforms your quote process.

    We'll show you how CPQ can help you grow your distributor network and scale into new markets

Lead Europe’s shading market with a high-performance installer network

Unify your entire workflow: connect sales, installers, project managers, and customer support in one platform — eliminating delays and scattered information.

Eliminate costly misunderstandings: a single source of truth for plans, specs, and change orders prevents errors and rework.

Proactive customer updates: keep your clients in the loop automatically, building trust and reducing "where's my order?" calls.